From live event to virtual presence – extending events with VR tours
Capturing fleeting moments with panoroom
In a world where digital visibility is just as important as physical presence, new ways are needed to not only host events but make them sustainably memorable. This is exactly what maturaball.info demonstrates with an innovative approach that seamlessly integrates Panoroom VR tours and live event support. The goal: long-lasting advertising impact and smart event follow-up.
The ball begins – live and digital
Graduation balls are emotional highlights, not only for students but also for families, friends, and local sponsors. With a live snapshot – taken during the info brunch – Panoroom captures the event through a high-quality, interactive 360° tour. Visitors can later navigate through the location, revisit the exhibitors, and ideally relive genuine moments virtually, helping to revive memories. This is not only possible for the preparatory event but also for the actual balls that follow, as well as many similar events and gatherings.
VR tour as a digital memory album
The created VR tour serves not only as documentation but is strategically embedded as a digital memory album on the website. Guests who may not have experienced all the program highlights during the event can revisit them in the tour. At the same time, it is an ideal tool for sponsors to extend their presence beyond the event night – with interactive logos, embedded videos, or links to products and offers.
Digital follow-up – extending event communication
Event communication doesn’t end with the last dance. On the contrary, by releasing the VR tour a few days after the event, a new communication impulse is created. Social media posts, newsletters, and follow-up emails can all link to the tour, thereby strategically extending the event’s reach.
The tour is also prominently integrated into the maturaball.info website – providing real value for future ball committees, sponsors, and venues. It showcases how the event was staged – a perfect showcase for upcoming classes.
Live snapshot – for organizers and sponsors
An often overlooked advantage: The live snapshot with VR technology precisely documents how sponsorship areas were used, how the decorations were implemented, and how the event unfolded. This is not only useful for follow-up but also an invaluable tool for evaluation and future planning.
Conclusion
More than just an event – a sustainable experience: By combining live events, VR tours, and smart follow-up, panoroom.at, in collaboration with maturaball.info, creates a groundbreaking event concept. The advertising impact of one night is extended for weeks and months – emotionally, visually, and measurably.
This transforms an event into a digital experience with added value – for visitors, organizers, and partners alike.
CEO Full Thinking Agentur GmbH
