{"id":6168,"date":"2025-09-08T09:00:00","date_gmt":"2025-09-08T07:00:00","guid":{"rendered":"https:\/\/www.panoroom.at\/en\/?p=6168"},"modified":"2025-09-08T09:04:27","modified_gmt":"2025-09-08T07:04:27","slug":"virtual-tours-recruiting-employer-branding","status":"publish","type":"post","link":"https:\/\/www.panoroom.at\/en\/blog\/2025\/09\/08\/virtual-tours-recruiting-employer-branding\/","title":{"rendered":"Virtual Tours in Recruiting: How to Inspire Talent With a Digital Company Walkthrough"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6168\" class=\"elementor elementor-6168\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a854a02 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a854a02\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;a3756dd&quot;,&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b841709\" data-id=\"b841709\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d8efc3 elementor-widget elementor-widget-heading\" data-id=\"8d8efc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Virtual Tours in Recruiting: How to Inspire Talent With a Digital Company Walkthrough<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ca4d68 elementor-widget elementor-widget-post-info\" data-id=\"9ca4d68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-5e8f550 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>8. September 2025<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec7d682 elementor-widget elementor-widget-text-editor\" data-id=\"ec7d682\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Finding skilled workers is one of the biggest challenges businesses face today. Job ads alone are no longer enough. The competition is fierce, expectations are higher, and many companies struggle with a weak employer brand. This is where virtual tours can become a game-changer in recruiting.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-000d5ee elementor-widget elementor-widget-heading\" data-id=\"000d5ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A real look inside the company<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af1d19c elementor-widget elementor-widget-text-editor\" data-id=\"af1d19c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Applicants want to know what it\u2019s really like inside a business. Photos and text can only do so much. A virtual tour, on the other hand, gives an authentic impression of the workplace. Visitors can walk through the office, explore production areas, or see team spaces for themselves.<\/p><p class=\"p1\">This openness builds trust. When candidates get a real sense of the workplace beforehand, they can imagine themselves being part of it much more easily. That makes their decision simpler \u2013 and increases the chance that they\u2019ll apply.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1370ff5 elementor-widget elementor-widget-heading\" data-id=\"1370ff5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Employer branding for a modern audience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cc6783 elementor-widget elementor-widget-text-editor\" data-id=\"0cc6783\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">For employer branding, virtual tours send a strong signal. They show that a company is modern, open, and confident enough to be transparent. Younger talent especially expects employers to appear innovative and digitally up to date.<\/p><p class=\"p1\">At the same time, a tour speaks directly to emotions. A quick look at the cafeteria, the workshop, or the lounge area tells more than a long text about benefits. Applicants feel invited and start to picture themselves as part of the team.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cb7cc1 elementor-widget elementor-widget-html\" data-id=\"1cb7cc1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe src=\"https:\/\/my.panoroom.at\/en\/tour\/n671mpbf6\" style=\"height: 500px;\">\n    \n<\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3fcfa2 elementor-widget elementor-widget-heading\" data-id=\"c3fcfa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Multiple uses across the hiring journey<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7f71ac elementor-widget elementor-widget-text-editor\" data-id=\"a7f71ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">A virtual company tour can be used in many ways. On the careers page, it creates attention right at the top. In job ads, short snippets work as eye-catchers. At job fairs or even during online interviews, the tour acts as an easy conversation starter.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-727696f elementor-widget elementor-widget-heading\" data-id=\"727696f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From attention to applications<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eef76f4 elementor-widget elementor-widget-text-editor\" data-id=\"eef76f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">The most important step is connecting the tour with clear actions: links to open positions, application buttons, or recruiter contact info. That way, the tour isn\u2019t just an attractive insight but an active tool to bring in applications.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0f7278 elementor-widget elementor-widget-heading\" data-id=\"a0f7278\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19121be elementor-widget elementor-widget-text-editor\" data-id=\"19121be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Virtual tours are a powerful way to make companies attractive to talent. They strengthen the employer brand, build trust, and make workplaces come alive before the first personal contact. In today\u2019s competitive recruiting market, they can be the difference that makes candidates choose your business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4322006 elementor-author-box--image-valign-top elementor-widget elementor-widget-author-box\" data-id=\"4322006\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.panoroom.at\/en\/wp-content\/uploads\/sites\/2\/2025\/03\/christian-wolf-panoroom-ceo-graz-300x300.jpg\" alt=\"Picture of Christian Wolf\" loading=\"lazy\">\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<span class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tChristian Wolf\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\t<p>CEO Full Thinking Agentur GmbH<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cb13765\" data-id=\"cb13765\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d46909 elementor-widget elementor-widget-heading\" data-id=\"4d46909\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Previous<br \/>Posts<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6388c4 elementor-widget elementor-widget-li-widgets--previous-posts\" data-id=\"a6388c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"li-widgets--previous-posts.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tWidget only for single Post view use.\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Virtual Tours in Recruiting: How to Inspire Talent With a Digital Company Walkthrough Finding skilled workers is one of the biggest challenges businesses face today. Job ads alone are no longer enough. The competition is fierce, expectations are higher, and many companies struggle with a weak employer brand. This is where virtual tours can become [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":6169,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[304],"tags":[345,343,370,316,369],"yst_prominent_words":[198,263],"class_list":["post-6168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-innovation","tag-showroom","tag-viewing","tag-virtual-reality","tag-virtual-viewing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/posts\/6168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/comments?post=6168"}],"version-history":[{"count":7,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/posts\/6168\/revisions"}],"predecessor-version":[{"id":6176,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/posts\/6168\/revisions\/6176"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/media\/6169"}],"wp:attachment":[{"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/media?parent=6168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/categories?post=6168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/tags?post=6168"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.panoroom.at\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=6168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}